The “Bratz” dolls are making a comeback, this time on the big screen. Amazon MGM Studios has secured the rights to a live-action film, with Kim Kardashian joining the cast in a pivotal role. Fans are buzzing with excitement about how the iconic dolls will be brought to life.
“Bratz” dolls took the world by storm in the early 2000s, known for their unique fashion and diverse characters. With over 200 million dolls sold, the brand remains relevant, particularly through impressive social media engagement. This makes the dolls an ideal candidate for a movie adaptation. The film’s rights sparked a bidding war, and Amazon MGM Studios emerged as the winner. Kardashian’s involvement has generated significant buzz, and though her role remains a mystery, sources suggest she may play the antagonist. Charlie Polinger and Lucy McKendrick are writing the script, with Erik Feig and Julia Hammer producing.
“Barbie” to “Bratz” Pipeline
The “Barbie” movie’s success has set a trend for toy adaptations, and Bratz is poised to capitalize on this momentum. The success of “Barbie” has sparked a new trend in Hollywood, with toy brands seeing the potential for cinematic adaptations. The movie, directed by Greta Gerwig and starring Margot Robbie, not only became a box office hit but also sparked a cultural conversation about identity, gender, and empowerment. Its success has proven that toy-based films can resonate with audiences of all ages, blending nostalgia with contemporary themes.
Kim Kardashian: A New Era of Producing and Acting
While plot details are under wraps, fans speculate it will explore themes of friendship, fashion, and empowerment, with a focus on individuality and self-expression. Kardashian’s expanding career as a producer adds an exciting layer to the project, as she has been on a roll lately. She’s currently producing and starring in the Netflix comedy “The Fifth Wheel”, directed by Eva Longoria and written by Paula Pell. On the TV front, Kardashian is set to star in “All’s Fair”, a drama series from Hulu and Ryan Murphy. She’s also producing and appearing in “Group Chat”, another Hulu series that stars Lala Anthony and is set to begin shooting this fall.
The film has the potential to reignite interest in “Bratz”, attracting a new generation of fans and leading to a surge in merchandise, ensuring the brand stays iconic. With a talented team behind it, the “Bratz” movie is ready to make its mark. Deadline first reported the news.
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