A Holiday Spectacle Like No Other
Christmas just got a dazzling upgrade! Netflix is bringing star power to the gridiron this December 25 as Beyoncé headlines a special live performance during the NFL Christmas Gameday. Mark your calendars because the queen herself will take the stage at halftime during the Houston Texans vs. Baltimore Ravens showdown at NRG Stadium, kicking off at 4:30 PM ET.
Beyoncé Returns to Her Hometown for an Unforgettable Show
In a monumental return to her roots, Beyoncé’s performance in Houston will mark her first live showcase of tracks from COWBOY CARTER, her genre-defying, record-breaking album. Produced by her own Parkwood Entertainment and Jesse Collins Entertainment, the show promises to be an unmissable event. And with COWBOY CARTER recently racking up 11 Grammy nominations—the most ever for a female artist’s album—Beyoncé’s set is sure to electrify.
From Super Bowl Royalty to Netflix’s Holiday Crown Jewel
Beyoncé’s NFL halftime history speaks for itself. She first graced the Super Bowl stage in 2013 at Super Bowl XLVII in New Orleans, where she was joined by Destiny’s Child bandmates Kelly Rowland and Michelle Williams for a performance that, at the time, became the second most-watched halftime show in history. Then in 2016, she delivered a powerhouse appearance alongside Coldplay and Bruno Mars at Super Bowl 50 in Santa Clara, captivating 115.5 million viewers and introducing her hit “Formation” to the world.
Now, Beyoncé is set to bring that same energy to Netflix’s inaugural NFL Christmas Gameday. With the streaming giant’s exclusive broadcast rights to the event, this performance is set to make holiday history and could spark an annual tradition to rival the NFL’s Thanksgiving games.
Special Guests and Surprises in Store?
While Netflix is keeping the details tightly under wraps, speculation is swirling about potential surprise guests from the COWBOY CARTER album. Given the album’s genre-blending nature, fans could be in for some unexpected collaborations and jaw-dropping moments.
A New Era of NFL Entertainment on Netflix
The NFL’s partnership with Netflix for Christmas Day games is only just beginning. Following this year’s debut, Netflix has secured rights to broadcast Christmas Day games through at least 2026. This year, the Kansas City Chiefs, reigning Super Bowl LVII champions, will face the Pittsburgh Steelers at 1 PM ET before the Texans-Ravens matchup. Fans in the competing cities can also catch the games on broadcast TV, and they’ll be accessible on mobile devices via NFL+.
Beyoncé Reigns Supreme at the 2025 Grammy Awards
This performance is the crown on an already stellar year for Beyoncé. Earlier this month, she made history when the 2025 Grammy nominations were announced. COWBOY CARTER dominated with 11 nods, propelling Beyoncé to an astonishing 99 career nominations and solidifying her status as the most nominated artist in Grammy history. The album is competing for top honors including Album of the Year and Country Album of the Year, while her standout track “Texas Hold ’Em” is nominated for Record, Song, and Country Song of the Year.
For the first time, Beyoncé has also received nominations in the country and Americana categories, proving her ability to break boundaries and captivate across musical genres. Previously, she and Jay-Z shared the record for most career nominations, both sitting at 88. This year, Beyoncé steps ahead, ushering in a new era of unparalleled recognition.
The Countdown Begins
With her return to live performance, historic Grammy nominations, and a groundbreaking partnership with Netflix, Beyoncé’s holiday takeover is set to be the event of the season. Buckle up, because Christmas Day is going to be all about football, family, and Queen Bey.
